For this scene I simple wanted a disturbing feel to keep up with the dark atmosphere through out the animation afterwards, that's why there's a messy background, the blue color is to relate to the dark atmosphere.
For this scene I tried like a dreamy, nightmarish atmosphere to keep up with the dark mood again but also to create an illusionary effect. with some structured orange clouds to make it look like a rough atmosphere and soft clouds to further state that the road is sort of an illusion.
For this one I wanted to create a sense of motion to draw the viewer's attention towards the lady in the middle, and I've added a glow on the spilled ice cream to show the energy of the ice cream, because at this point it states that the ice cream is fuel.
For this part, I had no idea what to do, so I tried different textures and effects and I chose one that matches the mood of the music that I'll chose afterward. This part was quite basic, with a background that changes colors several times and an ice cream that changes position several time which can also relation to a sort of hypnotic feel.
Since this part state that 'they can't see', I've added a spiral however I've added pattern to the spiral to make it look more gloomy as well. Along with some camera and deformation effect, it create a nightmarish hypnotic effect.
This scene has the same background as the scene where the people are buying ice cream, this is to show that he is the observer of this scene.
There's the spot light in this scene to create a dramatic effect.
And it has to be a black background to create this feeling of loneliness and distance.
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